[ Tips ] 一分鐘使用導覽
商品編號： 9-708-481 出版日期： 2008/01/11 作者姓名： Rivkin, Jan W.;Cullen, Ann 商品類別： Other 商品規格： 25p 再版日期： 2010/01/07 地域： 產業： 個案年度： -
商品敘述：
This note provides detailed instructions on finding resources for conducting industry analysis, with a special focus on resources available at Harvard Business School. It allows students to transition from doing a Five Forces analysis on the basis of a case, where all relevant facts are provided, to doing a Five Forces analysis in a work setting, without the benefit of a prepackaged case. Exhibits provide detailed information on top resources for industry analysis, instructions for accessing prominent databases, notes on using the Internet and other new media, and some publication-related tricks of the trade pertinent to each step in the industry analysis process.
涵蓋領域：
Industry analysis;Strategic planning;Competitive strategy
相關資料：
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